Category: Brands

Starting a beauty brand is no joke. It takes passion, some guts (if I’m being honest), and a whole lot of patience.  But you know what makes it all worth it? The story behind it. Because at the end of the day, people don’t just fall in love with products, they connect with the why […]

Dark circles (sigh), we’ve all been there, sleepless nights, long workdays, and the struggle to cover up tired eyes. When it comes to hiding those pesky under-eye circles, finding the best concealer for dark circles can make all the difference in brightening your look and boosting your confidence. The key to finding the best concealer […]

On November 18th, 2024, Ugochinyere Opara’s birthday, YERE Beauty was launched.  Ugochinyere introduced a line of lip products designed with subtle elegance and a genuine touch of everyday luxury.  In our conversation, she reflects on her journey, the delicate art of balancing performance with authenticity, and her aspirations for a brand that invites women to […]

                                                                                              Hey Besties! It’s Black History Month, and there’s no better time to shine a light and recognise Black-owned beauty brands that are totally redefining the beauty industry. Whether you’re the type who keeps it simple with a tinted lip balm or you’ve got a whole shelf dedicated to your beauty lineup, supporting Black-owned beauty […]

Behind every successful brand is a story of perseverance, creativity, and the desire to make an impact. For Marvel Akiojano (popular known as Marvella), the journey to creating Marviano Cosmetics has been one of authenticity and innovation.  In this article, we spoke with Marvel and uncovered the inspiration behind the brand, the challenges of being […]